
Road to a cashless society: the Italian journey and the recent government measures.
Evolving consumer preferences and digital transformation are boosting European cashless transactions. The Covid-19 pandemic has accelerated this trend, exploiting a need for safer and more convenient payment methods both for remote and physical transactions. However, cash remains the preferred means for payments in Italy. A guest blog by Marco Folcia, Sara Marcozzi, Tommaso Gheduzzi and Niccolò Polcri, PWC Italy. Digital […]